Management of efficiency and competitiveness of enterprises

Abstract

In today's dynamic and highly competitive business environment, enhancing the competitiveness of enterprises has become a critical factor for long-term success and sustainability. This paper explores strategies to improve the competitiveness of enterprises, using BYD (Build Your Dreams) as a case study. BYD, a leader in the electric vehicle (EV) and renewable energy industry, provides an exemplary model for understanding how companies can leverage innovation, technological advancements, and strategic management to maintain and strengthen their competitive position. The primary objective of this research is to analyze the key factors that have contributed to BYD's competitive success and to explore how other enterprises can apply these strategies to enhance their own market positioning. Through an in-depth examination of BYD's business model, innovation strategy, and supply chain management, this study identifies crucial elements that drive competitiveness in the EV industry and beyond.